With San Francisco and the entire Bay Area serving as a popular community for bicyclists, dealing with the scourge of bike theft is something that has become a necessity. Looking to make their own imprint in this area is Estonia-based Bikeep, which installed their innovative bike locks at the BART station located in the 16th Street Mission district of San Francisco on the morning of June 13.
Connecting with BART allows those with transit cards that are used for reloading easy payments to rent the device, which offers a metal-shaped item that’s so far been impossible to get past. The CEO of the company, Kristjan Lind, indicated that his lock been put into use over a million times, with no thief achieving success in the theft department.
Using high-tech measures to battle this concern seems an obvious nod, given the massive nearby influence of Silicon Valley. In this case, such usage begins after signing up and then scanning in a code from a smartphone. This unique feature means that the only person that will be unable to unlock the device is the individual that rented the device.
Current plans are seeking to adapt this device so that removing the lock can be handled in remote fashion. Such an advancement will allow usage for others, presumably friends and family.
Right now, payments for the locks have been upfront, though customers lacking the money for such an investment have the option of paying on a monthly basis. Some experts believe that the company will eventually adopt a model that primarily mirrors recent success stories like Airbnb and Uber.
It’s likely that Bikeep will also look to another thriving biking community in Portland to make sure that the value of their product reaches the demographic that can benefit from such usage.
One factor that has limited greater funding for growth across the United States is the current lack of ways to help broaden the scope of revenue collection.